Industry News

NAID Campaign Seeks to Redefine Data Destruction
The National Association for Information Destruction (NAID), Phoenix, has launched a campaign designed to redefine how people think about data destruction.

“The general public now equates ‘shredding’ and ‘wiping’ with data destruction,” says NAID CEO Bob Johnson. “In reality, those words oversimplify the issue and our industry, and data security in general has suffered as a result.”

He adds, “Proper data destruction involves training, auditing, identifying vendor selection criteria and developing policies and procedures.”

NAID says that because the association has become so closely linked to proper data destruction, the campaign will take that connection further by using its acronym as a verb that represents proper data destruction.

“Ultimately, people will not shred or wipe their discarded records and IT assets,” Johnson says. “They will ‘NAID’ them, meaning they have outsourced the destruction process to a properly qualified service provider.”

While the campaign will use print, online and social advertising and marketing to achieve its goals, the association says the centerpiece of the campaign will be the NAID ’em website. The site, among other things, features serialized videos, or webisodes, to offer real-world examples and humorous stories of “NAIDing” information.

According to NAID’s leadership, the campaign will require a lot of time and dedication to change industry terminology and consumers’ vocabulary.

“I see this as an endless process,” Johnson says.

The National Association for Information Destruction is the nonprofit trade association for the secure destruction industry.

Brambles Appoints New President of Recall
Brambles Ltd., headquartered in Sydney, has named Doug Pertz group president of Recall, its Atlanta-based information management business. Pertz joined the company the first week of April 2013 and is based at Recall’s U.S. headquarters. He will report to Tom Gorman, Brambles CEO.

Pertz joins the company from Bolder US Sanitation Group, where he was chairman and CEO.

“I am delighted to welcome someone of Doug’s caliber to the leadership team at Brambles,” says Gorman. “We are on track with our operational efficiency improvements in Recall. Now, as we consider options for the future development of the business, it is the right time to make this leadership change.

“Doug brings strong credentials as a leader able to build long-term growth in international companies,” Gorman adds.

Elton Potts, former Recall group president, left the company after 11 years with Brambles, including six years with Recall.

Corporate Records Management Inc. Acquires Security Archives Inc.
Dallas-based Corporate Records Management Inc., a leading provider of records management, storage and destruction services for hard-copy and electronic records, has acquired the assets of Security Archives Inc. All operations have been consolidated into Corporate Records Management’s 76,000-square-foot Dallas facility.

Security Archives provided records storage, magnetic media storage and document destruction services.

“We are extremely excited to welcome our new clients into the service they can expect from a woman-owned business,” says Denise Chadima, president of Corporate Records Management. “We are committed to providing the former Security Archives clients with the very best records and information management services,” she adds.

Corporate Records Management’s Don Keller, CRM, adds, “We look forward to providing new, broader capabilities to our new customers, including Web-based records management as well as effective digital solutions and NAID- (National Association for Information Destruction-) certified secure destruction services.”

Corporate Records Management, which was established in 1998, is a full-service records storage and information management provider. The company serves clients across multiple industries and markets in the north Texas region, providing records management, data tape backup rotation, on-demand digital scanning services and NAID-certified secure destruction through its Maxxafe System division.

Access Expands with Two Acquisitions
Rob Alston, CEO of Livermore, Calif.-based Access, has announced the company’s acquisition of the records management business of Worth Systems Inc., Boston. Access says it is relocating Worth Systems’ records inventories to Access’ existing facilities within Boston.

“This addition of over a million files under management complements our overall expansion program for New England very nicely,” says Access President John Chendo. “We look forward to providing our newest clients from Worth Systems the highest levels of service for which we have become well-known in the Boston area.”

The Worth Systems acquisition follows the acquisition of the records management assets of Heritage Moving Systems, Aston, Pa. Access relocated the company’s inventory to Access’ Philadelphia facilities.

“The purchase of select records management inventory from Heritage Moving Systems is part of our overall expansion plan for the Delaware Valley,” Chendo says. “Our company is now adding an additional facility to our local operations, allowing us to both serve our clients better and to facilitate our further growth in the Greater Philadelphia area. We are pleased to welcome these new clients to Access.”

As the largest privately held commercial records and information management services provider in the United States, Access serves 28 markets across North and Latin America.

Access’ complete suite of services includes records management, data protection, secure destruction and digital formatting services. Access is backed by growth equity investor Summit Partners.

Summit Partners has raised nearly $15 billion in capital since 1984 and provides equity and credit for growth, recapitalizations and management buyouts. The company has offices in Boston; Palo Alto, Calif.; London; and Mumbai.

NAID Announces 2013 Board Election Results
Members of the National Association for Information Destruction (NAID), Phoenix, have elected individuals to four positions for the 2013 NAID board of directors.

Chris Isabell of i-Secure, Grants Pass, Ore., has been elected as president, with his term to begin at the NAID 2014 Annual Conference; Steve Richards, CSDS, of Richards & Richards, Nashville, Tenn., has been elected as treasurer; John Anderson of Shred 360, Irmo, S.C., has been elected as a director; and Michael Massaro of Iron Mountain, Charlotte, N.C., has been elected as a director.

This was the first year NAID conducted an electronic vote, which the organization says was designed to provide a more convenient and easy balloting process. In the past, hard-copy ballots were distributed, collected and counted at the annual NAID conference every year. This year, company representatives were given two weeks to submit their votes. According to NAID, this allowed for greater participation compared with previous years.

In addition to the candidates elected during the general election, directors also were selected by NAID’s regional chapters to fill regional directors positions. Rick Guy of Endeavor Foundation, Brisbane, Australia, will represent NAID-ANZ; Graeme Watson of Trust Marley Ltd., Sussex, England, will represent NAID-Europe; and Kevin Perry of Shred Guard, St. John, New Brunswick, will represent NAID-Canada.

All directors serve a two-year term.

“Over the years, NAID has benefited from strong leaders representing a healthy cross-section of perspectives,” says NAID CEO Bob Johnson. “NAID members should be happy to know their interests are under the stewardship of professionals with the same concerns and challenges that they face every day.”

Infoshred Adds Business Development Manager
Infoshred, an East Windsor, Conn.-based company that provides secure off-site and on-site document destruction and document storage services, has announced that Diane Wight has joined the company as business development manager.

“Diane Wight is a welcomed addition to the Infoshred family,” Stacey DiPiazza, Infoshred owner, says. “We are excited to have such a genuine, self-motivated and likable person aboard!”

Wight brings more than a decade of sales and customer relations experience to the job. Having operated her own insurance business, Dwight Agency, she also understands what it takes to run a successful business, which brings great value to Infoshred and its clients, according to the company. Her expertise includes inside and outside sales, client relations and needs assessment.

At Infoshred, Wright is responsible for maintaining strong relationships with current clients, serving as the customer liaison as well as building relationships with prospective clients.

She holds a bachelor’s degree in business administration from the University of Southern Maine.

In addition to her professional strengths, Wight has a long-standing commitment to the community, according to Infoshred. She is or has been involved with the North Central Chamber of Commerce, Central Connecticut Women’s Forum, Rotary Club of Enfield, Extreme Home Makeover, Boy Scouts of America, Girl Scouts of America, Leukemia and Lymphoma Society, Volunteer Firefighter, Maine Handicapped Skiing and U.S. Power Squadron.

“I am very excited to be part of the Infoshred team,” Wight says. “This is a dynamic company that has built a good reputation in the shredding and storage industry. I am excited to help bring new opportunities and relationships to Infoshred.”

Infoshred LLC provides secure on-site and off-site document destruction services, records storage, product and media destruction and disintegration of microfilm, microfiche, pill bottles and ID cards. The company has served Connecticut, Rhode Island and Massachusetts since 1993.

FastFact

According to SDB’s 2013 State of the RIM Industry Report, 68.65 percent of those surveyed use order picker systems in their records centers.