Wal-Mart announced the launch of the second Wal-Mart Kids Recycling Challenge, a partnership with K-6 elementary schools in California and Utah that helps students become responsible stewards of their environment and earn money for their schools at the same time.
Participating schools will receive a collection bin and a supply of 60-gallon collection bags. For each collection bag the school fills with plastic bags, and brings to a participating Wal-Mart store for recycling by December 19, 2005, Wal-Mart will donate $5.00 cash to the school.
The three schools in each region to recycle the most plastic bags will receive additional cash grants from Wal-Mart in the amounts of $1,500 for the first-place school, $1,000 for the second-place school, and $500 for the third-place school. As an extra incentive, the first-place school will also be rewarded with an entertaining school-wide assembly focusing on the environment, courtesy of Wal-Mart.
During the first Challenge, K-6 students in the Palm Desert and Sacramento, Calif.; and Salt Lake City, Utah regions filled a total of 1,947 collection bags
The Kids Recycling Challenge is currently open to elementary schools in select Northern California, Palm Springs and Salt Lake City counties. The program will expand to Southern California and other western states in January, 2006.
Schools interested in joining the Wal-Mart Kids Recycling Challenge are invited to visit www.kidsrecyclingchallenge.com to enroll and to learn more. Members of the media seeking more information should contact Tara Stewart at 479-273-4314 or tara.stewart@wal-mart.com, or Bill Criswell at 415-398-2220 or billcris@pacbell.net.