Thrive Market claims 90 percent diversion rate at fulfillment centers

Marina Del Rey, California-based Thrive Market, an online retailer, says it has reached a 90 percent recycling or landfill diversion rate on materials generated at its fulfillment centers. The company includes the figure as part of its 2019 Mission Impact Report, which it says it has published to “provide transparency around the social and environmental impact initiatives it has taken on.”

“Each year, we find new ways to improve our carbon impact, reduce packaging waste and incorporate renewable energy sources,” states Brian King, Thrive Market’s director of transportation and logistics within the 33-page online report.

In 2019, says the company, “We continued our efforts to reduce packaging waste by using boxes, tape and packing materials that are not only made from recycled paper, but are also curbside recyclable. We also ensured that the plastic bags used in our boxes for spill protection are either made of recycled content and can be recycled, or are food-grade quality and can be reused.”

Looking ahead, Thrive Market says in 2020 it intends to increase “the amount of recycled content in our packing materials by switching to a paper void fill made with 100 percent recycled content.”