RecyclePaperZA, the South African paper recycling association, produced a set of graphics that can be applied on paper-based packaging and communication materials. According to a RecyclePaperZA news release, the graphics provide a simple message for consumers to “recycle this product.”
“The first step in the recycling process is separation-at-source,” says Anele Sololo, manager of training and operations for RecyclePaperZA. “It helps to reduce the amount of reusable paper-based material going to landfill by keeping it clean and dry before until it reaches paper mills that make it into new products that we use every day.”
According to RecyclePaperZA, many paper-based products in South Africa do not encourage recycling, and as a result, many paper products end up in waste. “We want businesses and brand owners to extend their responsibility by helping consumers know what should be put into a paper recycling bin and what is general waste,” Sololo adds.
Last year, the paper recycling industry in South Africa, conscientious consumers and thousands of collectors kept 1.3 million metric tons of paper, paper boxes and liquid packaging out of landfill, RecyclePaperZA reports.
“However, there are still many people who do not know what is recyclable,” Sololo adds. “By printing these graphics on products can be separated from wet and non-recyclable waste, we hope that consumers will be actively encouraged to separate at source.”
The graphics are available for download online.