
Photo courtesy of SC Johnson
Racine, Wisconsin-based SC Johnson, in partnership with the Milwaukee Brewers, will celebrate a special edition Scrubbing Bubbles bottle that contains plastic from cups collected at American Family Field. The unveiling of the citrus-scented bathroom cleaner spray bottles will take place at noon Aug. 31 alongside a special appearance from Brewers shortstop Willy Adames at the Meijer department store located in Greenfield, Wisconsin.
SC Jonhson says it helped the Brewers become the first U.S. professional sports team to link a waste stream to a specific product, creating a closed-loop recycling approach. The company estimates about 700,000 plastic cups are used annually at American Family Field.
Since 2021, game attendees have recycled its branded plastic cups into specially marked receptacles at the ballpark. Through the Brewers recycling program, SC Johnson has upcycled the plastic into part of the recycled content in Scrubbing Bubbles bottles.
The company says the special edition bottles are made of 100 percent recycled plastic, and 25 percent of the recycled plastic used in each bottle comes from plastic cups used at both Milwaukee Brewers and Milwaukee Bucks games.
“Our partnership with SC Johnson takes recycling to a new level,” Brewers President of Business Operations Rick Schlesinger says. “Today, we are seeing the results come to fruition. Fans are using the plastic cups at American Family Field and disposing of them into specially marked bins around the ballpark. From there, SC Johnson collects the cups, which have now been manufactured into Scrubbing Bubbles bottles. This is a concrete example of fans coming to the ballpark and making an impactful contribution to sustainability.”
The special edition bottles also are recyclable and will be available at 12 Wisconsin Meijer stores in Appleton; Grafton; Green Bay; Greenfield; Kenosha; Manitowoc; Oak Creek; Pewaukee; Sheboygan; Waukesha; Wauwatosa; and West Bend through October of this year.
“At Meijer, we’re thrilled to serve communities that champion sustainable progress and innovation,” Meijer Director of Environmental Compliance and Sustainability Erik Petrovskis says. “As we remain committed to waste reduction, this exceptional achievement of the Brewers in partnership with SC Johnson resonates profoundly with our core values and sets a clear tone on how other organizations can consider similar initiatives.”
SC Johnson has similar professional sports partnerships with the Milwaukee Bucks and Liverpool Football Club.
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