SCA Sells Softis Brand

Sale required as part of SCA's acquisition of P&G's European tissue operations.

SCA announced that it has sold off its Softis brand, along with associated patents and production machines, to the Italian tissue company Sofidel. The sale is subject to anti-trust approval from the European Commission and the German Federal Cartel Office.

The sale includes a license to use the Zewa brand for a period of three years. SCA has also for the future a perpetual license to continue selling Softis in countries outside Germany and Austria.

Sofidel will transfer the Softis production machines to their own factories over the next six months, during which period SCA will continue to manufacture Softis under a supply arrangement.

As previously announced SCA completed the acquisition of the Procter and Gamble tissue operations in Europe Oct. 1. Pursuant to that acquisition the European Commission required SCA to commit to sell Softis in Germany and Austria to remove anti trust concerns in this segment.