Redesigned RecyclingToday.com better serves mobile users

The Recycling Today Media Group, a business unit of GIE Media Inc., Valley View, Ohio, has unveiled a redesigned and updated version of www.RecyclingToday.com that has been optimized for easier navigation, especially for Recycling Today’s fastest-growing reader segment—mobile users.

“Recognizing that our readers consume Recycling Today’s news and technical resources in many different electronic formats, the goal of this redesign was to organize and streamline our content for users, whether they are accessing it from an office computer, a tablet or a mobile phone,” says Recycling Today Publisher James R. Keefe.

The end result is a website designed to offer improved graphics, enhanced news coverage and easier navigation. Highlights include:

• Mobile-friendly design. All articles, multimedia files (videos, podcasts, webinars, etc.) and other resources have been standardized in a format that is easy to access and that will function properly on most mobile devices.
• Enhanced news coverage. RecyclingToday.com has long been the go-to source for comprehensive, up-to-date news coverage on issues affecting the recycling industry. The new website features expanded news coverage accompanied by larger, higher-quality photos and graphics. Visitors can still access digital editions of the recent issue of the magazine as well as of past issues.
• Improved search engine. The latest version of RecyclingToday.com features enhanced search functionality aimed at simplifying the interface for users while providing rapid responses to reader inquiries. Recyclers now can access past news articles, product releases, feature stories, podcasts, webinars and other content quickly and easily with an “endless scrolling” feature designed to enhance the user experience.
• Industry resources. With the new website, visitors can still access the recycling industry sector maps and lists, Management Science Associates’ Raw Material Data Aggregation Service data and the media group’s exclusive videos and podcasts, all of which can be downloaded on most mobile devices.
• More social media integration. In response to the growing use of social media tools, such as Facebook, Twitter and LinkedIn, the redesigned RecyclingToday.com site will better allow its users to easily share RecyclingToday.com content across these platforms.
  

Keefe says the Recycling Today Media Group will continue to seek new ways to make its website fully supportive of the industry and he and other staff members welcome feedback on the redesigned site.

In conjunction with the website redesign, content from Recycling Today Global Edition, a sister publication to Recycling Today, has been moved to its own standalone site at www.RecyclingTodayGlobal.com.