
Hindalco Industries Ltd., headquartered in Mumbai, India, and the metals flagship of the Aditya Birla Group, also based in Mumbai, will invest 450 billion rupees ($5.21 billion) in its aluminum, copper and specialty alumina businesses in that country. The announcement was made March 20 during the unveiling of the company’s new brand identity.
“Today, Hindalco is a mini conglomerate in itself, with 52 plants across 10 countries producing a diverse portfolio of high-quality products that contribute to the global economy," Aditya Birla Group Chairman Kumar Mangalam Birla says, adding the investment in its aluminum, copper and specialty alumina businesses will deliver upstream and next-generation high-precision engineered products.
“Hindalco’s new identity reflects our role as a catalyst for change, a problem solver and a co-creator of new solutions that power progress across industries. And above all, it embodies our commitment to always being a force for good."
“This marks a pivotal moment in Hindalco’s journey as we transition from a metals manufacturer to an innovation-driven solutions provider,” Hindalco Industries Managing Director Satish Pai says. “Our investments in advanced materials, circular economy solutions and cutting-edge applications will redefine manufacturing in India and beyond.
"The new brand identity, ‘Engineering Better Futures,’ reflects our core principles: sustainability, circularity, durability and precision engineering. These pillars form the foundation of our transformation, ensuring we create a lasting impact for generations to come.”
The company says Hindalco is fostering strategic partnerships to accelerate innovation. In automotive and electric vehicles, its lightweight materials enhance efficiency and sustainability.
In packaging, it is pioneering circular solutions to minimize waste and improve recyclability. Hindalco also is collaborating with battery manufacturers, developing specialized aluminum and copper materials for anode and cathode components, enabling the next generation of energy storage solutions, according to the company, while in aerospace and defense, it has played a crucial role in the Indian Space Research Organization’s landmark projects, supplying high-performance materials that reinforce India’s space capabilities.
Sustainability remains a cornerstone for Hindalco, which says it is advancing its green initiatives with projects such as India’s first electronics recycling plant by Birla Copper and a 100-megawatt renewable energy project in Odisha, India, integrating wind, solar and pumped hydro storage to provide consistent power.
For the fifth consecutive year, Hindalco has been recognized as the World’s Most Sustainable Aluminum Company in the S&P Global Corporate Sustainability Assessment (CSA) rankings. The company says its ongoing focus on energy-efficient production, waste reduction and eco-friendly materials aligns with India’s ambitious net-zero goals.
The new brand identity Hindalco unveiled marks its transformation from a materials supplier to an engineered solutions provider, the company says, adding that it underscores its role as a co-creator and problem solver, shaping the future of industries such as electric mobility, renewable energy, energy storage, semiconductors and high-end electronics.
Hindalco is the world’s largest aluminum company by revenue and the world’s second-largest copper rods manufacturer outside China. The $26 billion company operates across the aluminum value chain, from bauxite mining to downstream rolling, extrusions and foils. Along with its subsidiary Novelis, headquartered in Atlanta, Hindalco is the global leader in flat-rolled products and the world’s largest recycler of aluminum. The company also claims to be India’s largest copper producer, serving more than half the country’s copper requirements. Its copper facility in Gujarat, India, includes a copper smelter and refinery complex, downstream facilities and a captive jetty.
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