Every Can Counts debuts recycling cage at Los Angeles Clippers Plaza

Every Can Counts U.S., a Washington-based program dedicated to the recycling of aluminum cans, has announced a new activation at Intuit Dome in Inglewood, California, in collaboration with Open Water, a Chicago-based aluminum bottled water brand. 

The recycling initiative features more than 1,200 empty Open Water aluminum beverage containers inside of an NBA Los Angeles Clippers-themed recycling cage. The cage was built in California to highlight the value of recycling used beverage cans (UBCs) at away-from-home events. 
 
“We are thrilled to celebrate this new partnership with Open Water by launching a first-of-its-kind recycling cage at Intuit Dome’s Plaza,” says Tim Ebner, VP of marketing and communications at Can Manufacturers Institute and a lead organizer of the Every Can Counts U.S. chapter. “The Every Can Counts recycling cage will inspire people to recycle by highlighting the sustainability success of aluminum beverage cans.” 

UBCs are easily recyclable, Ebner says, moving from the recycling bin to newly formed cans in less than 60 days on average with 97 percent of recycled aluminum beverage cans in the U.S. becoming new cans. 

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Intuit Dome was designed and built to exceed environmental standards and is committed to reducing the impact of food and beverage services by preventing food and packaging waste. Its comprehensive waste reduction program aims to divert at least 90 percent of material away from landfills. 

“Intuit Dome is redefining what sustainability can look like in professional sports venues and we couldn’t be more excited to partner with Every Can Counts to celebrate these efforts,” says Niki Mazaroli, Open Water director of sustainability and community engagement. “Their leadership shows how world-class entertainment and environmental responsibility can go hand-in-hand, and we’re grateful that Open Water can play a part in eliminating plastic waste and keeping aluminum in the circular economy.” 
 
Open Water is available to purchase at Clippers’ home games, concerts and live events, as well as in the arena’s premium spaces, aiming to eliminate the need for plastic bottles.