The Curbside Value Partnership (CVP), Arlington, Va., has selected Gershman, Brickner & Bratton Inc. (GBB), a consulting firm based in Fairfax, Va., to provide guidance and to serve as a technical consultant to aid the organization in growing curbside recycling among its member communities.
GBB says it will perform efficiency audits of CVP partner communities on a selective basis, identifying operational and contractual efficiencies and program improvements that could help communities recycle more while spending less.
"As a consulting firm, GBB has assisted many communities throughout the nation with recycling/solid waste management strategic planning that yielded increased efficiency, reduced and stabilized costs and/or enhanced revenue, and substantially elevated waste diversion to reuse and recycling," says Steve Thompson, CVP executive director. "I believe that CVP will greatly benefit from GBB's experience as we continue to partner with more communities across the U.S."
Harvey Gershman, GBB president, adds, "We're excited to join CVP and to work hand-in-hand with them to create synergies and significantly move the curbside recycling needle. Increasing recycling of all curbside commodities, creating jobs and expanding recycling infrastructure are challenging objectives. I'm confident that the combination of GBB's expertise and the commitment of CVP's leadership, partners and sponsors will prove to be a driving force toward achieving these goals."
To date, 28 communities and four states have been engaged by CVP in education campaigns. The program is funded by members of the Aluminum Association and Can Manufacturers Institute as well as by Coca Cola Recycling.