Call2Recycle Canada launches battery recycling program in New Brunswick

Call2Recycle Canada, Toronto, has announced the launch of its “Recycle Your Batteries, Canada!” program in New Brunswick. The program aims to provide households and businesses across the province with options to recycle used batteries.

“Launching in New Brunswick is an exciting milestone in our mission to protect the environment and advance responsible battery management across Canada,” Call2Recycle Canada President and CEO Joe Zenobio says. “We’re proud to support producers in meeting their obligations, while working closely with Recycle NB, communities and retailers to make battery recycling simple, safe and accessible for all New Brunswickers.”

With this launch, residents across New Brunswick will have access to a growing, province-wide network of collection locations, including retail stores, municipal depots, public institutions and community facilities, supported by ongoing public education efforts to promote safe and responsible battery recycling, Call2Recycle says.

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“We are pleased to work in partnership with Call2Recycle to launch an extended producer responsibility program for batteries,” Recycle NB CEO Tim LeBlanc says. "Call2Recycle is planning to significantly expand its network of battery drop-off locations that were already established in New Brunswick through its voluntary program, leading to greater diversion rates for our provincial landfills and a cleaner, safer environment.”

As the program ramps up, Call2Recycle says New Brunswick residents will have access to drop-off options and collection events, public education and outreach initiatives and bilingual resources for English and French speakers.

“This initiative helps strengthens our overarching commitment to environmental protection,” Environment and Climate Change Minister Gilles LePage says. “By aligning with the objectives of our Strategic Action Plan for Solid Waste Management, it enhances our collective capacity to reduce waste, promote responsible resource use and advance sustainable practices. Together, these efforts reinforce a cohesive, integrated approach to safeguarding the environment while achieving the long-term goals established for effective and responsible waste management.”

Since its inception, Call2Recycle has collected more than 55 million kilograms of batteries across Canada. The organization says that expanding to New Brunswick further strengthens its impact by increasing end-of-life options for consumer batteries and helping prevent potential safety risks associated with improper storage or disposal. Call2Recycle promotes the safe handling and transport of used batteries, including taping lithium-based batteries and bagging them individually before drop-off.

“This program supports New Brunswick’s environmental ambitions by making battery recycling easy for families and businesses across the province,” Zenobio says. “Together with our retail and municipal partners, we’re bringing New Brunswickers a reliable, provincewide solution that keeps batteries out of landfills and valuable materials in circulation.”