<B>Rock-Tenn Announces New Reporting Methods</B>

Rock-Rock-Tenn Co. announced a new structure for reporting segment results to investors. Beginning with this year's annual report, the company will now report detailed results for the Paperboard segment, the Packaging Products segment and the Specialty Corrugated Packaging and Display segment.

The new Paperboard segment includes the results of the Coated Paperboard and Specialty Paperboard, Recycled Fiber, and Laminated Paperboard Products divisions.

The Packaging Products segment includes the results of the Folding Carton Group, the Plastic Packaging Division and RTS Packaging, LLC.

The new Specialty Corrugated Packaging and Display segment includes the results of the Corrugated Packaging and Alliance divisions.

"These new segments provide investors who want to understand our business with a clearer picture of our results," noted James A. Rubright, chairman and CEO. "We now manage our laminated paperboard products business within our Paperboard Group, so it makes sense to report their results together. The separation of the new Specialty Corrugated Packaging and Display segment recognizes the significant sales and earnings growth occurring in these businesses and their increasing importance to Rock-Tenn Company."