Acquired company has two locations in Wisconsin.
Volvo Rents, which operates 134 equipment rental stores in North America, has acquired FRED Rents, a two-location construction equipment rental company with stores in Madison, Wis., and Neenah, Wis.
“There is a real opportunity for us to gain further market penetration by aggressively selling the value of equipment rental at this point in the economic recovery," says Mike Crouch, Volvo Rents’ vice president of business development. “It is our time to help our customer base succeed in their businesses. We are the catalyst that enables economic growth and allows businesses to recover, employ people and strengthen the economy, whether it is in Wisconsin, the United States or globally.”
In addition to Volvo Rents’ expanding line of Volvo compact equipment, the rental center carries a line of equipment and tools for the construction, commercial, industrial and homeowner markets.
“Volvo Rents is a solutions-based company that provides services that solve immediate issues when people are dealing with capital availability and downsizing of owned fleet due to economic reasons,” says Jeffrey Corcoran, who co-founded FRED Rents in 2002. “I am confident that our customers are in great hands.”