Liebherr Construction hosts 2015 open house and seminar

Four-day event featured demonstrations of the company’s wheel loaders, excavators, dozers and material handlers.


Liebherr Construction Equipment Co., based in Newport News, Virgina, hosted its 2015 Sales Seminar and Open House Nov. 2-6 in Newport News. More than 170 sales professionals, dealers, Liebherr representatives, customers and special guests gathered at the event, where key presenters and trainers from Liebherr’s earthmoving and material handler factories, as well as a support team from Liebherr in the United States, covered sales features and benefits of Liebherr’s equipment range sold and marketed in the US. The companies factories are located in Germany, Austria and France.

The sales seminar comprised two full field days where participants had the opportunity to operate and compare key features and benefits of Liebherr’s equipment. Four different demonstration stations were dedicated to feature wheel loaders, excavators, dozers and material handlers respectively. Additionally, a material handling module was held on the third day. International guests and dealers were invited to participate as part of the seminar.

Liebherr Construction Equipment is part of the Liebherr Group, based in Bulle, Switzerland.