Photo courtesy of Wilmington Paper Corp.
Pine Brook, New Jersey-based Wilmington Paper Corp. (WPC) says it ranked as the leading fundraiser in New Jersey among companies, schools and teams after the 2022 March of Dimes “March for Babies Walk” event. That fundraiser took place Sunday, April 24, at the Meadowlands Racetrack in New Jersey.
Wilmington Paper has raised more than $38,000 this year, which it says is the fourth year of its sponsorship of the March for Babies event. WPC President Brett Lurie and the company’s head of data analytics and Information Josh Lurie served as team captains for the fundraising effort.
According to WPC, the two Lurie family members also are “among the top individual fundraisers in New Jersey, along with Senior Director of Trading and Export Marketing Philip Bellafiore and Director of Digital Media, Marketing and Public Relations David Tratner.”
Overall, the state of New Jersey March for Babies event has raised over $454,000, says WPC.
For the Lurie family, whose third-generation family business was founded in 1977, the March of Dimes cause is personal, says the company.
“Becoming a neonatal intensive care unit (NICU) family was never in our plans,” says Josh Lurie, whose wife Erin welcomed twins Ruby and Cora born just 32 weeks into their term in December 2019. The twins spent four weeks in the NICU.
“My involvement with March of Dimes and having the opportunity to tour NICU facilities to see firsthand the incredible work these doctors and nurses perform day in and day out, I knew that our babies were in the best possible place they could be,” comments Josh.
Ruby and Cora, now two, were out walking with the Wilmington Paper team that came out to the Meadowlands in late April.
“Our story is not unique, and with the incredibly high rate of premature births in America, families like ours need all the help they can get to make sure all moms and babies are healthy,” adds Josh.
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