These five companies join Amcor, The Coca-Cola Co., Danone, MARS, Novamont, Unilever and Veolia, the initiative’s core partners. Presently, the initiative has 40 members.
The three-year initiative has been designed to develop a plastics system that works. According to the organization, the Initiative seeks to apply the principles of the circular economy, bring together key stakeholders to rethink and redesign the future of plastics, starting with packaging, and work to develop new strategies to increase recycling rates and introduce new models for making better use of packaging.
The Initiative is led by the Ellen MacArthur Foundation.
The New Plastics Economy launched in London in May 2016. In January the initiative presented its latest research findings to business and government leaders at the World Economic Forum in Davos.
To see a complete listing of the Initiative's member organizations, click here.