The grant application is open to municipalities, nonprofits, material recovery facilities (MRFs) and other qualifying organizations through Sept. 1, 2017. Dow says it will provide grant recipients with the blueprint to develop a successful Hefty EnergyBag program and will facilitate planning and implementation. Recipients will manage the programs and solicit involvement of key community stakeholders.
“The Hefty EnergyBag program demonstrates Dow’s commitment to advancing a circular economy, a pillar of our 2025 Sustainability Goals,” says Neil Hawkins, chief sustainability officer for Dow. “In partnership with Keep America Beautiful, these grants will enable the growth of this important initiative and show the power of a collaborative blueprint for reducing landfill waste and waste released to the environment, two critical global priorities.”
“At Keep America Beautiful, we look for innovative ways to promote and improve recycling and other approaches to divert waste from landfills,” says Brenda Pulley, senior vice president of recycling for Keep America Beautiful. “The Hefty EnergyBa program provides a convenient way to collect plastic materials that would otherwise end up in the landfill and offers a platform to promote positive behaviors to prevent this material from being wasted.”
The grant program builds on Dow’s long-standing relationship with Keep America Beautiful and will be funded through the company’s Global Citizenship Impact Fund, a way to unlock business value while driving social impact. Dow says the fund provides financial resources for business-aligned global citizenship initiatives focused on three key impact areas: access to clean drinking water, packaging to prevent food waste and postconsumer waste management.
“The Hefty EnergyBag program is a true proof point for our efforts to redefine the role of business in society,” says Diego Donoso, business president for Dow Packaging and Specialty Plastics. “By sharing knowledge and resources with communities, we are enabling grant recipients to develop sustainable Hefty EnergyBag programs in their backyards, a crucial step as we look to scale the initiative across the country.”
The first full-scale Hefty EnergyBag program was launched in Omaha, Nebraska, in September 2016 and has since expanded from 6,000 households to 8,500 households. As of June 2017, the Omaha program has collected more than 13,000 bags of previously nonrecycled plastics, diverting more than 6 tons of waste previously destined for landfills.
The Omaha program is based on the success of a 2014 Energy Bag Pilot in Citrus Heights, California, and is a collaborative effort between Dow, Reynolds Consumer Products, Recyclebank, First Star Recycling, Conagra Brands and Systech Environmental Corp.
To learn more about the Hefty EnergyBag program and to apply for the grant, visit the grant application website at www.kab.org/hefty-energy-bag-program.