Amcor, a global packaging producer based in Zurich, has launched AmFiber, a new platform of paper-based packaging products. The company says AmFiber paper-based packaging will provide a wider range of features and benefits to meet the needs of consumers.
This new platform is in line with Amcor’s 2025 pledge to develop all its packaging to be recyclable or reusable and to increase the use of recycled content by 2025.
According to a news release from Amcor, the first AmFiber product to launch will be a solution tailored to provide snacks and confectionery customers in Europe with a recyclable paper-based package. The company says it plans to extend these paper-based offerings to more applications, such as packaging for coffee, drink powders, seasoning and soups as well as into the Americas and Asia-Pacific regions.
“Amcor’s long-term experience in paper and carton packaging was the basis for launching the AmFiber platform,” says Ron Delia, CEO of Amcor. “Amcor has a proven history of delivering groundbreaking innovation to support our customers’ growth aspirations. This family of differentiated paper-based products builds on Amcor’s extensive track record across multiple materials and applications.”
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