Campaign designed to collect plastics, raise awareness.
The city of Milwaukee has launched a campaign to increase the recycling of plastic bags and other film products.
To kick off the program, Milwaukee Mayor Tom Barrett, along with a coalition of businesses, recycling advocates and government agencies, declared October as “Milwaukee Plastic Film Recycling Awareness Month.” The campaign will include a number of public outreach methods, including radio advertising.
The recycling campaign is part of Wisconsin WRAP
(Wrap Recycling Action Project), a public and private partnership that promotes recycling of plastic film beyond bags. The partnership is comprised of the American Chemistry Council’s Flexible Film Recycling Group, the Wisconsin Department of Natural Resources, GreenBlue and the Sustainable Packaging Coalition.
“Many Milwaukee residents already know that they can take back plastic grocery bags to many retail stores for recycling,” says Steve Russell, vice president of plastics for the American Chemistry Council, Washington, D.C. “But they also can take back other plastic bags and wraps, such as zip top food storage bags, the bags for newspapers, produce, bread and dry cleaning, and even the plastic wraps from products such as paper towels, diapers, cases of water and more.”
Plastic bags and wraps are returned for recycling to Milwaukee grocery and retail stores.
More information is available at www.plasticfilmrecycling.org/Wisconsin