Liebherr, Newport News, Virginia, has announced the formation of Liebherr USA Co., a mixed-sales organization that will serve as a new umbrella company. The existing Liebherr sales and service companies will become divisions of Liebherr USA Co.
“As we continue to grow our brand in the United States we are transitioning into a mixed-sales company” says Dr. Torben Reher, managing director of Liebherr USA Co. “We are confident that this new platform will leverage the existing know-how and expertise among Liebherr divisions providing Liebherr business partners and customers with an exceptional and consistent experience in the United States.”
“Liebherr USA Co. will allow us to approach our customers more efficiently and ultimately increase customer satisfaction in the US.,” says Peter Mayr, managing director of Liebherr USA Co. and head of the Liebherr Construction Equipment Division.
Effective June 1, 2016, the following companies will be incorporated into Liebherr USA Co: Liebherr-America Inc. (including tower cranes, refrigerators and freezers), Liebherr Components North America Co., Liebherr Concrete Technology Co., Liebherr Construction Equipment Co., Liebherr Equipment Source, Liebherr Cranes Inc., Liebherr Mining Equipment Newport News Co. (sales and service in the U.S. only) and Liebherr Nenzing Crane Co.
Excluded are Liebherr-Aerospace Saline Inc., Liebherr Gear Technology Inc., Liebherr Automation Systems, Co., and Liebherr Mining Equipment Newport News Co.
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