Newly formed organization will target ways to increase recycling efforts in the Southeast.
The American Chemistry Council’s (ACC’s) Plastics Division
has expanded its support for the Curbside Value Partnership (CVP)
by joining the newly created Recycling Partnership, a national, public-private collaboration that is expected to launch this July.
The Recycling Partnership is the result of SERDC 120, an intense, collaborative review undertaken by members of the Southeast Recycling Development Council Inc., (SERDC) along with the CVP, to evaluate various approaches to boost recycling in the region. Though the Recycling Partnership initially will focus on the Southeast, short-term plans call for a national expansion of the organization’s activities.
“We are thrilled that ACC’s Plastics Division has extended its participation and support for CVP,” says Keefe Harrison, CVP’s executive director. “By bringing together the full recycling value chain – from materials suppliers to major brand owners and recyclers – the Recycling Partnership is positioned to dramatically accelerate residential recycling in key cities.”
The CVP is nonprofit organization that helps communities improve residential curbside recycling through education and behavioral changes. In 2012, ACC’s Plastics Division became one of the first nonaluminum-focused organizations to join CVP and its board of directors.
“CVP has a strong track record of growing recycling, and we’re confident that the Recycling Partnership will follow suit,” says Steve Russell, vice president of plastics for the ACC. “We are very pleased to support participating brand owners and recyclers in this promising endeavor.”